In today’s digital age, advertising is more data-driven than ever, with artificial intelligence (AI) playing a pivotal role in targeting and engagement. However, at NLGT, we believe that the true power of advertising lies not just in AI, but in the perfect synergy between AI and Human Intelligence (HI). This unique combination is what powers our Ad Engine, delivering advertising solutions that maximize results, drive deeper engagement, and create value for both advertisers and the communities we serve.

While AI excels at analyzing vast amounts of data and automating decision-making processes, it is Human Intelligence—the creativity, emotional insight, and intuition of real people—that provides the necessary context and understanding for truly impactful ads. By combining these two forces, our Ad Engine can do more than just serve ads; it can create meaningful connections between brands and audiences.

Here’s how it works: AI analyzes consumer behavior and trends, helping to optimize ad placement, timing, and targeting. Meanwhile, human input—provided by our network of engaged eWorkers—ensures that the content is relevant, empathetic, and resonates on a deeper level. These human-driven interactions enable a more authentic engagement, improving click-through rates, conversion, and overall ROI for advertisers.

This model doesn’t just benefit advertisers. It also creates economic opportunities for our community members—who earn income and equity by engaging with ads. This collaborative approach transforms advertising from a one-sided transaction into a mutually beneficial ecosystem.

By leveraging the power of both AI and Human Intelligence, NLGT’s Ad Engine delivers better outcomes for advertisers, more rewarding experiences for our users, and a sustainable model that supports our mission of community growth and financial empowerment.

At NLGT, we are on an exciting path from startup to public markets, and a key factor driving this journey is the JOBS Act—a game-changing piece of legislation that is empowering us to raise capital, engage our community, and create growth opportunities for individuals, nonprofits, and investors alike.

The Jumpstart Our Business Startups (JOBS) Act, passed in 2012, was designed to make it easier for startups and small businesses to access capital by loosening securities regulations. It allows companies like NLGT to tap into a wider pool of investors, including non-accredited investors, and democratizes the process of going public. This is particularly significant for our mission to empower communities and create financial opportunities for all, not just a select few.

One of the biggest benefits the JOBS Act offers is the ability to raise funds through equity crowdfunding, allowing individuals to invest in NLGT at an early stage. This means that community members who are a part of our platform have the opportunity to own equity and participate in our growth as we scale toward the public markets.

Additionally, the JOBS Act provides a streamlined path for companies to go public, offering greater flexibility with initial public offerings (IPOs) and easing the regulatory burden. This is especially important as we look to scale rapidly while ensuring that our mission and values remain at the core of what we do.

Through the JOBS Act, we are building a scalable, inclusive business model that allows everyone—whether you’re an investor, a community member, or a nonprofit—to have a stake in our success. As we continue our journey toward public markets, the JOBS Act is not just a tool; it’s a bridge to a future of growth, equity, and opportunity for all.